The Best Way to Gain Access to Short Term Rental Data

In real estate investing, accuracy is vital. A wise investor knows the importance of short term rental data to make an accurate analysis.

To succeed in real estate, you must study and analyze the market before investing. Whether you’re experienced or a beginner, you still need to research the short term rental data. It allows you to know if a location is investment-worthy.

Table of Contents

1. What Is Short Term Rental Data and Why Is It Important?
2. Where Can You Access Short Term Rental Data? 
3. What Short Term Rental Data Tools Does Mashvisor Offer? 

Any investor knows you can make plenty of money in the short term rental market. But first, you need to make a smart and profitable investment decision. To do this, you must understand a location’s short term rental analytics. This will provide you with the necessary data for choosing the right market.

With the advanced technology, it’s now easy for investors to venture into real estate. There are various real estate tools at your disposal, and one of them is Mashvisor. Because of Mashvisor, countless investors can find the right investment properties, thanks to its tools and massive database of the short term rental market.

This article will discuss the necessary tools and information to help you access up-to-date vacation rental data. We will also discuss how Mashvisor can help you find the best deals on short term rental properties.

Before investing in a short term rental property, you need to consider various things. It helps ensure you find the best investment that fits you. Understanding the short term rental market data will help you expertly navigate the US housing market. As a result, you can make an informed decision.

What Is Short Term Rental Data and Why Is It Important?

To understand short term rental data, you should first know what a short term rental is. 

A short term rental—or a vacation rental—is any property rented out to an individual for shorter periods. The duration is usually anywhere between one to 30 days (or less), depending on the location. Anything beyond that is already considered a mid term or long term rental.

It is an alternative to long-term leases or traditional hotel stays. Short term rentals are often facilitated through online platforms like Airbnb or VRBO. They can include various properties, such as apartments, houses, condo units, or vacation homes.

Short term rentals are quite popular (and profitable) in places frequented by people traveling or on vacation. These travelers usually need a place to stay for the duration of their visit. Travelers prefer short term rentals as they are an affordable alternative to expensive hotels and resorts.

One of the key characteristics of short term rentals is their homey atmosphere. They offer a more homely and personalized experience compared to hotels. It is because they often come fully furnished and equipped with amenities. Most vacation rentals have kitchens, appliances, and living spaces.

Individuals who book short term rental properties usually pay by the night or week, depending on their travel itinerary. Short term rentals are typically priced by the night. But, some vacation rental owners give special rates for longer stays.

Defining Short Term Rental Data

Now we understand what a short term rental property is. The next step is understanding short term rental data and why it is important. 

Short term rental data refers to information and statistics about a vacation rental market. Investors collect and analyze this data through the process called short term rental analysis. This process lets them understand the operation and performance of short term rental properties. 

A short term rental analysis involves gathering data on various aspects of the rental market. Then investors study the trends, like booking patterns, pricing, and occupancy rates of Airbnb listings. Investors also analyze guest reviews and property characteristics to give them more idea about the market.

Researching short term rental data and analytics lets you identify the profitability of a property. This information is also crucial in predicting future trends in the housing market. We use both past and current data to see how the market is expected to perform in the upcoming months or even years.

Why You Need to Have Access to Short Term Rental Data

Investors need access to short term rental data to ensure that their investment will be successful. After all, no investor gets into a venture expecting to make money. Are you a rental property investor who wants to start a vacation rental business? Then you need access to a platform or software that offers accurate short term rental data.

Here are a few reasons why:

Assess Market Potential

Short term rental data provides insights into the performance of the specific rental market. Investors can analyze key metrics such as occupancy rates, average daily rate (ADR), and revenue potential. It helps them assess the viability of investing in Airbnb properties in particular areas. 

Accessing short term rental data allows you to evaluate the potential of a market. With the right data, you can identify demand patterns, bookings, and pricing trends. It helps you understand the demand and supply dynamics. You’ll also identify profitable markets and make informed decisions.

Estimate Revenue Potential

By analyzing short term rental data, investors and hosts can project potential rental income. Consider factors like seasonality, booking trends, and average daily rates. This lets you assess the profitability of an investment.

It includes understanding seasonal variations in demand, peak booking periods, and pricing trends. Accurate revenue projections help investors compare the property to other investment opportunities.

Evaluate Property Performance

Short-term rental data enables investors to track property performance. You can also monitor metrics like occupancy rates, guest reviews, and rental income. It lets you evaluate the success of your investments and identify areas for improvement.

This data helps investors optimize pricing, marketing strategies, and property management practices. As a result, you can maximize the returns on your investments.

Maximize Your Rates

Short term rental data plays a major role in setting the right prices for a location. As a rental property owner, you want to make as much rental income as possible. However, you also don’t want to overprice your property. Else, you won’t get any bookings. 

Closely monitoring your competition and the market will allow you to set reasonable prices for your rentals. It will, in turn, increase your occupancy rate and align you with the current market trends. Access to such data will put you in a position to be more competitive. With these insights, you can adjust your rates to maximize revenue and improve bookings.

Optimize Your Occupancy

One of the ways short term rental analytics can help you is by boosting and optimizing your occupancy rate. The vacation rental industry is highly dependent on seasonality. Of course, this depends on the location. Each market has different potential in terms of tourist attractions and local seasonal events. 

As a rental property investor, having access to the best short term rental analytics is crucial. It allows you to make the needed adjustments to your calendar based on seasonality. Take into account the periodic Airbnb data to easily understand the demand for short term rentals in your market.

For instance, historically, the neighborhood experiences a spike in occupancy during certain months. You may want to take advantage of it and increase your rates. On the other hand, if the data shows months with lower occupancy rates, you can lower your prices accordingly.

Identify Market Trends

By examining short-term rental data, investors can identify emerging market trends. You can also understand shifting traveler preferences. Plus, you’ll recognize investment opportunities in new destinations or popular neighborhoods. With this, you can adapt your investment strategies based on changing traveler demands. 

Mitigate Risks

Short term rental data helps investors evaluate potential risks associated with short-term rental investments. It allows them to assess factors such as local regulations, legal compliance, and potential impacts. Understanding the rules and potential risks helps you make informed decisions and reduce challenges.

Conduct Competition Analysis

Access to short term rental data enables you to compare your properties’ performance with similar properties in the market. You can evaluate key performance indicators, such as average occupancy or rental rates. It helps you benchmark your properties against the competition. 

This analysis helps investors identify areas where they can improve their offerings. It also lets you differentiate yourself from competitors and optimize your rental income.

Develop Informed Strategies

When you consider the rental market data in your location, you can make better decisions. You can also come up with more effective strategies to increase occupancy. 

Keeping track of certain metrics and comparing them to your actual output will help you identify your weak spots. Are your nightly rates too low compared to other similar properties? How was your occupancy rate last quarter versus other rentals? Awareness of actual market conditions will let you evaluate your performance more objectively. 

As a rental property investor, you can rethink your strategy and develop new ones. It can help you boost your performance and, ultimately, your revenue. 

The overall goal of real-time market data is to help real estate investors make predictive and intelligent investment decisions. The data helps provide insight into locations where the need for short term rentals is growing. You’ll have an idea of the rental trends, like what property types are sought after. 

All short term rental analytics data can help identify the most optimal rental strategy for a specific property. However, the quality of your data analytics will largely depend on which software or platform you get your data from. 

Related: Discover the Top Property Investment Strategies for Success

Where Can You Access Short Term Rental Data?

While investing in Airbnb may sound simple, finding the key data you need can be challenging. In fact, if you do this manually, you can easily get overwhelmed. There are a few ways to find short term rental data, including the following:

• Publicly Available Data. Some cities or municipalities may make specific short-term rental data publicly available. It can include information on permits, licenses, and regulations. You can also find data related to the impact of Airbnb on housing markets. Government websites or local open data initiatives may provide access to such information.
• Local Tourism Boards or Associations. Local tourism boards may provide short term rental statistics and data. They collect information on occupancy rates, tourism trends, and the impact of vacation rentals on the economy. Contacting the relevant tourism organizations in your area could provide access to valuable data.
• Market Research Reports. Market research firms and real estate industry publications often release real estate reports. These include insights and data on short term rental markets. These reports may provide information on market trends and investment opportunities. Others have Airbnb performance metrics for specific locations.
• Rental Platforms. Many short-term rental platforms, like Airbnb and VRBO, provide data and analytics tools. Investors and hosts can access insights into booking trends, occupancy rates, and pricing. You can also access guest reviews for your property or the local market.
• Third-Party Data Providers. Several companies specialize in collecting and analyzing short term rental data. They aggregate information from various rental platforms. Then they provide comprehensive market reports, analytics, and performance indicators. 

Fortunately, you don’t need to search for the best short term rental market data by yourself. Many free platforms offer services to help you find this data.

What Is the Best Short Term Rental Data Provider?

As mentioned, there are plenty of online real estate providers available. But deciding which one to choose may also cause some stress. In fact, finding the best short term rental data platform can be quite challenging. With the many options online, how do you know which one suits you most? 

Here are a few things that you need to consider when choosing the best online real estate analytics platform:

• Data Accuracy. You want software that provides accurate and reliable real estate data. Make sure to check the data sources to determine their accuracy.
• Timeliness. How often does the software update its data? You want a system that provides not only accurate but also up-to-date information. The best rental analytics platform provides real-time data that is updated constantly.
• Data Weight. You need software that provides all the relevant information you need to make the right decision. While some platforms provide accurate data, they don’t offer as much information. Choose a system that has complete data and in-depth analysis. 
• Analysis. New investors don’t know what to do with the data that they have. Even if a platform has a lot of information available, it won’t do you good without comprehensive analysis. So when choosing the best Airbnb data provider, find one that offers reliable analytics too.

Given the above considerations, the best short term data provider that can help you make a smart investment decision is Mashvisor.

Mashvisor is the best platform to find accurate short term rental data and analytics. Even though other platforms may offer similar features, Mashvisor still tops them all. Aside from reliable data and comprehensive analysis, Mashvisor provides additional tools to help you find a profitable investment.

Mashvisor: The Best Short Term Rental Data Provider

Mashvisor runs predictive tests that give real estate investors like you a deeper insight into the short term rental market. The algorithms give accurate short term rental analytics data. It helps real estate investors make smarter investment decisions. 

Mashvisor presents all information generated from the short term rental analytics in a clear and easy-to-understand way. It helps investors see the information they are looking for in a matter of minutes.

Besides that, Mashvisor also provides access to a variety of real estate tools. These tools are useful for helping you make an informed decision about your investment.

Market Finder

One of the newest features of Mashvisor is Market Finder. This tool helps you find the best short term rental markets in your chosen state or city. Market Finder is fairly easy to use. You just need to choose your investment strategy (in this case, short term rentals). Then choose a metric as a basis for your search. These include cap rate, revenue, crime rate, or Mashmeter score.

Then select the state where you want to invest in. You will then see the top cities that are optimal for your strategy. You may also narrow down your search by choosing a city. Then you will see the top neighborhoods that will make profitable Airbnb locations. With Market Finder, it’s easier to find the best markets for your chosen strategy.

Property Finder

The Property Finder is a great tool to help locate properties that fit your every want and need. Once you use the data from Market Finder to find a good location for your Airbnb property, you can begin looking for a suitable Airbnb property for sale.

With Property Finder, you can search a specific location for listings that fit your preferred criteria. Just set your custom filters to get results that match your criteria. It saves you time, so you don’t need to look through every property in your desired location. 

Here are the filters you can set in the Property Finder tool:

• Location (just type the cities or neighborhoods that you want to search)
• Desired budget
• Property type
• Property size (number of bedrooms and bathrooms)
• Rental strategy 

Short Term Rental Calculator

Mashvisor’s short term rental calculator is an excellent tool for guiding investors through their Airbnb property search. The tool helps investors see the potential cash flow and profits an income property can generate. 

The Airbnb calculator uses current trends and data to help generate its short term rental property analysis. It also allows you to make accurate and realistic ROI projections since it uses data collected from highly reliable sources. By using the investment property calculator, revenue managers can easily make accurate profit analyses and projections.  

What’s more, the calculator is interactive. This means you can adjust specific figures to get a more accurate result. For example, you can modify your expenses if you plan to spend more on renovations. You can also adjust the nightly and occupancy rates to see how this affects your cash flow. 

You can also use the investment calculator as a mortgage calculator. Also, you can set your financing options to take your monthly mortgage payments into consideration. This way, you will know how much cash flow you can generate after paying the mortgage. It lets you find a positive cash flow property despite the monthly mortgage payments.

Dynamic Pricing

Once you find an investment property for Airbnb, you can use Mashvisor’s Dynamic Pricing tool to help you set the right rental rates. This tool takes into account the seasonality of short term rentals when setting the price. It also considers the booking trends, rental demands, and competitor rates.

With Dynamic Pricing, you can access market insights in your area. It allows you to compare your performance against your competitors. Through this, you’ll understand how your Airbnb rental property fares in terms of pricing, bookings, and amenities. This way, you’ll know how to position your Airbnb strategically to optimize your listing. 

Interested to know how these tools work? Start your 7-day free trial today to find out!

What Short Term Rental Data Tools Does Mashvisor Offer?

Mashvisor offers short term rental data tools that help investors obtain the relevant market-level and property-level information. The tools help you acquire highly accurate and realistic data analytics in your specific location.

Here is the information you can get from Mashvisor:

1. Real Estate Market Data

Are you planning to invest in a short term rental property? Then the first thing you need to find is the right location for Airbnb investing. Keep in mind that not all markets are ideal for vacation rentals. So selecting a profitable location is one of the most important factors that can make or break your success. 

What do you think will happen if you choose a location where the tourism industry isn’t performing well? Your Airbnb property may not have sufficient bookings. Without rental demand, your business is less likely to be profitable. 

Additionally, many popular cities impose rules and regulations on short term rental properties. It’s crucial to know the Airbnb laws in your chosen cities. This helps ensure that operating a short term rental business in that area is legal. Invest only in locations where you are comfortable with the short term rental restrictions. 

Some locations may limit the use of vacation rentals. But there are plenty of other options that you can find through Mashvisor. Make sure to do a quick online search to determine whether operating a short term rental business in your preferred location is allowed. 

Related: Where Can I Find Reliable Real Estate Market Data?

Mashvisor’s Real Estate Heat Map

Once you determine that short term rentals are allowed in your desired location, you must review the data to ensure the property will be profitable. Some specifics you will need to look at are:

• Short term rental monthly income
• Average occupancy rate
• Median listing price
• Average cash on cash return
• Average cap rate
• Cash flow

To find the short term rental market data occupancy, you should look at Mashvisor’s real estate heatmap. A heatmap tool helps investors analyze specific neighborhoods. With this, you can zero in on more profitable areas to invest in. 

It shows investors areas with the lowest median price. You can search for places with the highest rental income, occupancy rates, or cash on cash returns. It is the best short term rental analytics tool for investors to conduct a neighborhood analysis. It also helps you find profitable locations for a short term rental property.

Try out the heatmap for yourself here.

2. Property Level Short Term Rental Data

So you’ve found a specific location that you think will be profitable for short term rental property investment. The next step is to look for a property to purchase. It means deciding on a specific type of property. It can be condominium units, apartments, or single-family homes.

Airbnb properties are popular among travelers as they come with private space and amenities. Plus, they are more affordable compared to hotels. Travelers get more bang for their buck when they book Airbnb properties. The amenities provide a more homey feel. The kitchen, bedrooms, living spaces, parking, and appliances make the guest feel more at home. 

When choosing to buy your first rental property, make sure to consider these factors, as they can greatly affect your profitability. 

Here are the important details that you need to access about the property:

• Property Information. This includes the complete address, lot size, asking price, and price per square meter. 
• ROI Metrics. This includes the average daily rate (ADR), occupancy rates, cap rate, cash on cash return, expenses, and cash flow.
• Rental Strategies. This is the comparison of the ROI metrics using different rental strategies. These include short term, long term, and long term rentals.
• Payback Analysis. This shows how much you can earn for a specific investment strategy after a certain period.
• Rental Comps. This is an analysis of other similar properties in the area.

Mashvisor’s Investment Property Calculator

Investors looking for any investment property should use Mashvisor’s investment property calculator. It can help you accurately assess whether a property will be profitable. 

Instead of spending hours using a spreadsheet to attempt to analyze a property, the calculator does the hard work for you. It computes your finances, finetunes your costs, and predicts your return on your investment all in one place. 

Additionally, you can input your own figures based on your research. You can adjust the expenses, nightly and occupancy rates, and financing details. This feature makes your calculations as realistic as possible.

On top of that, Mashvisor’s investment property calculator also gives investors a comprehensive analysis of different rental strategies. It does not only analyze the property as a vacation rental, but it also includes the long term strategy in the analysis. This way, you’ll know which rental strategy is best for a particular property. 

Related: Where to Find the Best Comps Calculator

3. Agent Information for Your Short Term Rental Property

You’ve decided on a good location and chosen a property to invest in. What’s next? You’ll need to find a reliable real estate agent to help you through the buying process.

Reputable and credible real estate agents will help you get the best price for the property. Getting the best deal can help you improve your return on investment. The best agents will also guide you with the purchase and make sure the transaction goes smoothly. 

Mashvisor’s Real Estate Agent Directory

Mashvisor’s Real Estate Agent Directory helps investors find a credible agent in any location in the US housing market. 

The directory lets you connect with agents and brokers nationwide. With this, you’re sure to find one in your desired area. You can view the agents’ profiles to decide which one will work best for your needs. This tool helps investors choose a top-performing agent in their location.

Access Reliable Short Term Rental Data Today

Short term rental data is one of the things that will help you build a stable rental property business. It allows you to make objective evaluations of rental properties. Through this, you’ll know if a particular property is worth buying or not. 

As an investor, you want to make the most out of your investment. You need to ensure you get your numbers right in your short term rental analytics. The right short term rental data software will help you get the most accurate and realistic figures. It can take your real estate investing game to the next level.

Suppose you are a real estate investor looking to invest in short term rental properties. In that case, Mashvisor provides one of the best short term rental data and analytics in the market. You can access comprehensive data in your desired US locations for any property types. Use the latest short term rental market data to guide your real estate investment decisions.

Mashvisor’s tools will not only help you crunch the numbers well but also point you to the right investment properties. With Mashvisor, it’s easy to find properties that align with your goals and needs. 

Tools like the Market Finder, Property Finder, real estate heatmap, investment property calculator, and even the real estate agent directory are essential to your investment needs. With the help of such tools, you are sure to find the most suitable investment property.

Are you ready to find the most accurate and reliable real estate data? Schedule a demo today to learn how.